AI Insights · Timothy · October 2021
Top 5 iOS Personal Finance Budgeting and Planning Apps in the US - Q3 2021
Discover the performance of the top 5 personal finance apps on iOS in the US for Q3 2021, including trends in downloads, revenue, and active users.
In the third quarter of 2021, the top 5 personal finance budgeting and planning apps on iOS in the United States demonstrated varied performance in terms of downloads, revenue, and active users. Below is an overview of each app's performance based on data from Sensor Tower.
Rocket Money - Bills & Budgets saw a fluctuating trend in weekly revenue, peaking at approximately $78K in early September. Weekly downloads experienced a notable decrease from around 46K at the beginning of July to about 38K by the end of September. Active users showed a gradual increase, reaching around 462K by the end of August, before slightly declining to about 435K at the end of September.
Mint: Budget & Expense Manager had a relatively stable weekly revenue, with a slight increase to approximately $532 in late August. Downloads spiked to around 130K at the end of June, then stabilized between 20K and 40K per week throughout the quarter. Active users remained consistent, hovering around 850K at the beginning of the quarter and slightly decreasing to approximately 760K by the end of September.
Splitwise showed a steady increase in weekly revenue, peaking at approximately $1.7K in late August. Weekly downloads remained stable, ranging between 11K and 15K throughout the quarter. Active users saw an upward trend, increasing from around 69K at the start of July to about 83K by the end of September.
EveryDollar: Personal Budget experienced a notable peak in weekly revenue of approximately $64K in mid-July. Weekly downloads remained relatively stable, averaging around 10K to 13K. Active users showed consistency, with numbers ranging from approximately 225K to 235K throughout the quarter.
Cleo: Cash advance & Credit maintained a stable trend in weekly downloads, oscillating between 8K and 10K. Active users remained steady, with minor fluctuations around the 110K mark throughout the quarter.
For more detailed insights on the performance of these personal finance apps, visit Sensor Tower.
